To be the prime mover in positioning Letran Calamba as the school of choice in Laguna.
To proactively promote the Colegio and connect with its clients and stakeholders in the Digital World.
1. To secure adequate student population;
2. To maintain attractive image and branding of Letran in the Social Media;
3. To increase collaboration with Colegio’s Department, Feeder Schools and Partner Companies;
4. To engage the alumni and stakeholders in departmental and institutional activities of the Colegio;
5. To deliver quality services to various stakeholders that would result in customer desirability.